Build and sustain
A leading Indian stationery brand
From ad films to a YouTube series built for parents
- views from 22 videos in eight weeks
- 210,890views from 22 videos in eight weeks
- hours watched
- 997hours watched
- Shorts view growth, week four to week eight, zero ad spend
- +71%Shorts view growth, week four to week eight, zero ad spend
India, B2C

